the board-ready marketer™
"Finally! A course that teaches marketers how to speak board".
- Thomas L.
THE BOARD-READY MARKETER™
ACCREDITED
Stop Defending Marketing, Start Shaping Decisions.
Boards don't reject good marketing—they can't evaluate it. They only understand capital allocation: payback, risk, efficiency. Your influence dies in translation because you've never learned their language. This course is the Rosetta Stone. Eight modules decoding board decisions, forty-seven tools translating marketing into financial consequence, one capstone building the case that ends the battle forever. After this, you don't defend budgets, you shape them. You don't present to boards, you operate inside them.
If you're ready to start elevating your influence to reflect your impact,
this is the shift.
What You'll Master
PHASE 1
Modules 1-3
Decode The System
Learn the different board types. Understand how boards actually make decisions, why they react the way they do, and how they define what's possible. You'll learn to read the room before you enter it.
PHASE 2
Modules 4-6
Build Commercial Fluency
Read financial statements like a strategist, translate any marketing activity into financial consequence, and build investment cases that survive CFO interrogation.
PHASE 3
Modules 7 & 8
Shape Outcomes
Move upstream to influence budget before it's locked, command the room when decisions are made, and deliver board-ready plans with executive-level presence.
FINAL
Your Board-Ready Plan
You've learned the system. Now you'll build the plan. This final session walks you through creating a complete, board-ready investment case, from business reality through to the one decision required
Lived Experience not theory.
8 modules of over 10 hours of instructional video built from 30 years inside iconic brands. This isn't academic theory, it's actual systems used in real board rooms.
Complete Operating System
47 tools including the CFO Decision Algorithm, Translation Engine, Board Snapshot, Operating Envelope and more. Designed for immediate use.
Real Use, Right Away
Every module ends with a micro-challenge you can apply in the next 24 hours. Theory becomes practice before you finish the course.
Become Certified
The only accredited commercial finance course for marketers. Certification recognised across marketing leadership.
Lifetime Access
One payment. Lifetime Access. All course content and materials and future updates included at no additional cost.
You. As a Board-Ready Marketer.
You won't lose budget battles. You'll shape them before they start.
You won't get blindsided by CFO objections. You'll predict them.
You will stop presenting to boards and start operating inside them.
You learn:
How to read a P&L in 90 seconds and predict your next budget.
The CFO's decision algorithm and why marketing enthusiasm lands flat.
How to translate any marketing activity into cash, margin, risk, or capital efficiency (yes, even brand!)
How to engineer cases that survive interrogation instead of collapse.
How to influence the nine assumptions that determine your budget before it's locked.
How to command a room using board psychology, not persuasion.
You keep your marketing expertise. You add commercial fluency. This combination separates you from 99% of marketers.
Who is this course is for?
Learn from the best
brands we've worked with

Easy Peasy
Choose your plan
The Board-Ready Marketer™
Founding Cohort
Course launches February 2026. Join the waitlist now to secure founding cohort pricing. Limited places.
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Save £650 (Founding cohort pricing)
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Early Access before public launch
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8 modules + 47 tools + lifetime access
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Help shape future course updates
The Board-Ready Marketer™
£1299
Course starts in May 2026.
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8 modules + your board-ready plan
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47 practical tools & frameworks
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Lifetime access + future updates
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Professional Certification
Words from our test cohort.
#finally | #brilliant |#amazing course | #thankyou! | #loved it!
"Every senior marketer needs to do this course, it's not academic theory, it's real life ways to speak the language of finance to win your marketing arguments".
Tom Rossland
"I predicted every objection and neutralised them before they surfaced. I felt like I'd been given a superpower.".
Sara Lamond
"The CFO approved a £2M brand investment I'd been fighting for all year. Same case, different structure. The Translation Engine alone paid for the course.".
James Ellis
As soon as I moved from CMO to the board I suddenly understood what I'd missed for so long. I learned the hard way what marketers are never taught. It doesn't have to be like that.
— Billie Bradberry
